5 Reasons Marketing Automation is for Sales Too

5 Reasons Marketing Automation is for Sales Too


A common misconception surrounding automation is that it will only benefit the marketing team – while sales will be left with yet another system to get their head around.

But this couldn’t be more wrong! It doesn’t take long for sales reps to learn everything they need to know to get the most out of a marketing automation system. And once they’re familiar with the tool, they will reap the benefits almost instantly.